The 28th Shanghai International Ad & Sign Technology & Equipment Exhibition(SHANGHAI APPPEXPO 2020)


APPPEXPO (full name: Ad, Print, Pack & Paper Expo), hosted by Shanghai Modern International Exhibition Co., Ltd. affiliated to Shanghai East Best & Lan Sheng International (Group) Co., Ltd. (DLG), has a history of 28 years and is also a globally famous brand certified by UFI (The Global Association of the Exhibition Industry).

Since 2018, APPPEXPO has played the key role of the exhibition unit in Shanghai International Advertising Festival (SHIAF), which has been listed as one of the four major international events of Shanghai. It gathers the Innovative products and the technological achievements from different fields including inkjet printing, cutting, engraving, material, signage, display, lighting, textile printing, express printing & graphic and packaging where the perfect integration of creative advertising and technological innovation can be fully presented.

As the most important part of APPPEXPO, Shanghai International Ad & Sign Technology & Equipment Exhibition (Ad & Sign Expo) aims to provide one-stop solutions for the advertising signage industry, open up the whole industry chain and explore the future development of the industry, as a link to allow China to see the world and the world to understand China.


With the 28 years of continuous development, APPPEXPO, as the trading platform, always guides and maintains the industry development.


Entering the ever-changing digital age, the elements of APPPEXPO are increasingly diverse:

Whether it is the diversified exhibits, the forms of display, the channels of promotion, the sources of buyers, or the regions of market, it reflects the brand spirit of innovation, seeking and exploration;


Entering the open and receptive digital age, APPPEXPO is committed to seeking the path of connection and integration:

There are the Shanghai International Advertising Festival (SHIAF) integrating the whole industry chain, the China Sign Association of Equipment Suppliers (Shanghai) (CSA) gathering enterprises from different fields, the APPPEXPO Alliance integrating differentiated regional markets, and the Asia Advertisement Association (AAA) organizing numerous overseas exhibitions and resources all demonstrating our strong determination to embrace the future.


Multi-integration, two sides of the coin, leading APPPEXPO to a brighter future!

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